Fruitnet Forum Middle East, a brand-new networking event, has been designed to promote new opportunities for trade in the Middle East featuring high-profile local and international presenters.

Organised by leading industry publication Eurofruit - part of publishing group Fruitnet Media International - and taking place on 4 December 2017 in Dubai, the event will bring together some of the region's leading players to debate the topics affecting fresh produce trade in the Middle East.


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brand new networking event

Enrich your understanding and explore the most important market trends and market drivers in the Middle East through brand new event content.


  • Generate new business contacts
  • Get fresh insights into the fast-growing Middle East fruit and vegetables industry
  • Shape the future of your business

Fruitnet Forum Middle East takes place the day before WOP Dubai, the region's annual trade show for fresh industry members to meet and make business.

WOP DUBAI or International Perishables Middle East is the Middle East’s only dedicated show for fresh fruits and vegetables and will be taking place on December 05–07, 2017 at the Dubai World Trade Center. WOP DUBAI 2017 is now on its 9th Edition that brings together professional businessmen to set one goal in one place. With its rapid growth and recognized in fresh produce industry as the key international trade event for business leaders, International Perishables Expo Middle East – Dubai’s most international and celebrated event of its kind and an excellent platform that fruit & vegetable sectors around the world to showcase innovative and fresh unique business concepts.